The Apple name did have a somewhat contrived connection with computers when the company was first started. Back in 1976, Steve Jobs explained the name to me: "

The Apple name did have a somewhat contrived connection with computers when the company was first started. Back in 1976, Steve Jobs explained the name to me: "Take a byte of the Apple, get it?" And that's where the famous shape of the logo came from. (I almost ended up working for him at the time - but that is a whole other story!)