"Copy that connects always considers the reader." This is true, but personally I've become jaded with over the top, long, emotionally manipulative copy. I've f

"Copy that connects always considers the reader." This is true, but personally I've become jaded with over the top, long, emotionally manipulative copy. I've fallen for these in the past and wasted lots of money (I am embarrassed about it). They annoy me these days and I quickly close such pages and make a mental note not to click on them again.