The commodity names really puts me off. You're targeting a luxury-ish market, and you're advertising things under commodity names. I dont go around thinking I

The commodity names really puts me off. You're targeting a luxury-ish market, and you're advertising things under commodity names. I dont go around thinking I want to buy a "BEAUTIFUL WHITE MODERN/CONTEMPORARY FAUX LEATHER SECTIONAL SOFA" That's what it does. Not what it is. Brand name, brand style, something catchy - whatever it is, I want something I can chunk in my head. BEAUTIFUL WHITE MODERN/CONTEMPORARY FAUX LEATHER SECTIONAL SOFA I can't chunk at all. And it doesnt sound very appealing. In the same vein - your related products are the same type of items. You're not telling me "You can have this awesome living room if you get this sofa, with this table, and this..." Frequently bought together or something like that, ideally listed as a range or theme or something to give it a feel of cohesiveness.